Brand Creation & Consultancy for Small Businesses

Our Brand Creation and Consultancy service helps small businesses across the UK build a clear, confident brand that connects with the right audience. Based in Sheffield, we work closely with business owners to define, refine, and strengthen their brand identity through thoughtful, strategy-led branding.

From typography and colour palettes to tone of voice and brand ethos, we create cohesive brand guidelines that align with your vision and ensure consistency across every platform - helping your brand feel recognisable, professional, and aligned.

What’s Included in Brand Creation & Consultancy

Our Brand Creation & Consultancy service is designed to help you build a clear, confident brand that feels aligned and consistent across every touchpoint. Each project is tailored to your business, goals, and stage of growth.

What’s included may cover:

• Brand strategy and positioning

• Brand messaging and tone of voice

• Visual brand direction (colour palette, typography, style)

• Brand ethos and values definition

• Brand guidelines to support consistency across platforms

Who This Service Is For

Brand Creation & Consultancy is ideal for small businesses across the UK who want clarity, consistency, and confidence in how their brand shows up.

This service is perfect if you are:

• Starting a new business or brand

• Refreshing or rebranding an existing business

• Feeling disconnected from your current brand

• Ready to build a more professional, recognisable identity

How the Brand Creation Process Works

Our brand creation process is collaborative and strategy-led, ensuring your brand reflects both your vision and your business goals.

How it works:

1. Discovery and brand consultation

2. Strategy and brand direction development

3. Visual and messaging refinement

4. Delivery of brand guidelines and assets

This builds trust and authority.

Why Brand Strategy Matters

A strong brand creates recognition, trust, and emotional connection. Without clear strategy and direction, branding can feel inconsistent or confusing.

Through thoughtful brand creation and consultancy, we help you build a brand that feels intentional, aligned, and ready to support long-term growth across marketing and social media.

Start Your Brand Journey

Brand Creation & Consultancy packages start from £150, with pricing depending on the level of support and scope required.

If you’re ready to build or refine a brand that truly represents your business, get in touch to discuss your goals and find the right option for you.

Enquire Now

"Working with Behind the Business Lens on my brand creation and consultancy was a game changer. They helped me get real clarity on my brand vision, tone of voice, and how to present myself consistently across all platforms. The process was collaborative, inspiring and practical - I now have a brand that truly reflects my business and resonates with my ideal clients. I feel so much more confident moving forward. Couldn’t recommend them enough!"

- Anna, Homeware Store Owner

Strategy-Led Content

Every post with purpose - no guesswork, just results.

Professional + BTS Visuals

Polished photography meets real, relatable reels.

Community-Driven Growth

Building loyal audiences, not just followers.